Griff - Social Campaigns
Client: Warner Records
Agency: Monument Media
Concurrent to working with Warner Records on the Dua Lipa materials, multiple GRIFF social media campaigns were also built and executed simultaneously.
Pulling from a wide range of pre-existing materials (music videos, artwork, photography and artist supplied phone recordings) these social campaigns were created to line up with each of GRIFF’s releases - singles, music videos, mixtapes, etc.
This resulted in a huge number of campaign deliverables to saturate social media channels and grow awareness.