Morrisons - good to know

Client: Morrisons

Agency: Monument Media

Role: Producer & Director

The Morrisons ‘Good To Know’ campaign was all about highlighting many of Morrison’s USPs - from the fact their fish pies are made in store, to Butchers being trained in an apprenticeship program, to wine glass hire.

The campaign was designed to feature real interviews with real staff around the country - to communicate authenticity, integrity and honesty.